As a child, Becca Meyer was obsessed with the annual parade of homes in her hometown of Madison, Wis. She’d snap photos, study floor plans, and even draw up her own. After earning her BS in Interior Design from UW–Madison, Becca went to work as an interior designer. Her love for homes and décor later led her to Springs Window Fashions, where she draws on her years of experience as designer and product marketing manager to grow the Bali brand as content strategy manager and visual merchandising consultant. Becca lives in Madison with her husband in their 1950s ranch house, designed by a student of Frank Lloyd Wright. When she’s not at work or in school (she’s currently earning her MBA), you’ll likely find Becca outdoors, snuggled in a sleeping bag, strapped to a snowboard, or paddling down a raging river.